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AMERICAN JOURNAL OF MANAGEMENT
AUS Entrepreneurship Education; Missing the Mark for Greater Societal Impact
Author(s): Roy C. Carriker
Citation: Roy C. Carriker, (2018)"AUS Entrepreneurship Education; Missing the Mark for Greater Societal Impact," American Journal of Management, Vol. 18, Iss. 2, pp. 10-17
Article Type: Research paper
Publisher: North American Business Press
Abstract:
US workforce economic health continues to deteriorate as contributing stresses mount. Entrepreneurship educators must more broadly define “entrepreneurship”, creating new platforms better preparing society, not just students dreaming of starting something. Beyond entrepreneurship preparation of high school and university students, the task goes to non-traditional education of workers unable to retire and unprepared to finish life as self-employed “unintended entrepreneurs”. The greatest challenge in educating a healthier, more entrepreneurial workforce is first creating awareness of the need. Entrepreneurship educators are best positioned to deliver the needed training, but first must create awareness of the need. If they don’t, who will?
