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JOURNAL OF APPLIED BUSINESS AND ECONOMICS
The Economic Value Added of Augmented Reality in the Packing Process
Author(s): Tim Woltering, Andre Sardoux Klasen, Carsten Feldmann
Citation: Tim Woltering, Andre Sardoux Klasen, Carsten Feldmann, (2020) "The Economic Value Added of Augmented Reality in the Packing Process," Journal of Applied Business and Economics, Vol. 22, Iss.5, pp. 88-96
Article Type: Research paper
Publisher: North American Business Press
Abstract:
The use of augmented reality (AR) in outbound logistics is associated with potentially strong stimuli for cost savings and throughput time. Nevertheless, the benefits of AR compared to conventional methods require a holistic analysis for investment decision making. This paper answers the following research questions: How can the economic efficiency of AR in the packing process be quantified by utilizing a holistic model of value drivers? How can AR be technically implemented for packing processes in outbound logistics? What economic value added (EVA) results from the use of AR technology in a case company's packing process?
