Journal of
Marketing Development and Competitiveness
Scholar Gateway
Abstracts prior to volume 5(1) have been archived!Issue 5(1), October 2010 -- Paper AbstractsGirard (p. 9-22)Cooper (p. 23-32)Kunz-Osborne (p. 33-41)Coulmas-Law (p.42-46)Stasio (p. 47-56)Albert-Valette-Florence (p.57-63)Zhang-Rauch (p. 64-70)Alam-Yasin (p. 71-78)Mattare-Monahan-Shah (p. 79-94)Nonis-Hudson-Hunt (p. 95-106) 
JOURNAL OF APPLIED BUSINESS AND ECONOMICS
Institutional Mission Statements and Attitudinal Outcomes of Selected
Faith-Based Tertiary Institutions in Ghana
Author(s): Josephine Ganu
Citation: Josephine Ganu, (2013) "Institutional Mission Statements and Attitudinal Outcomes of Selected
Faith-Based Tertiary Institutions in Ghana," Journal of Applied Business and Economics, Vol. 14, Iss. 2, pp. 20-30
Article Type: Research paper
Publisher: North American Business Press
Abstract:
The study examined the mission statements of six accredited faith-based tertiary institutions in Ghana and
the perceived influence of institutional mission on institutional members. Findings indicate that a
significant number of respondents attest that they are not familiar with their institutions mission
statement and therefore cannot recall the mission statement off-head. More so, the mission statement has
not significantly influenced employees’ attitudes in terms of emotional commitment to duty and as a
source of motivation/inspiration among others.This paper therefore discusses the implications of the
findings as regards to the institutional missions and its effect on institutional staff.
