Journal of
Marketing Development and Competitiveness
Scholar Gateway
Abstracts prior to volume 5(1) have been archived!Issue 5(1), October 2010 -- Paper AbstractsGirard (p. 9-22)Cooper (p. 23-32)Kunz-Osborne (p. 33-41)Coulmas-Law (p.42-46)Stasio (p. 47-56)Albert-Valette-Florence (p.57-63)Zhang-Rauch (p. 64-70)Alam-Yasin (p. 71-78)Mattare-Monahan-Shah (p. 79-94)Nonis-Hudson-Hunt (p. 95-106) 
JOURNAL OF LEADERSHIP, ACCOUNTABILITY AND ETHICS
Corporate Wiki Conduct: A Study of Organizational Influences,
Emotion, and Motivation
Author(s): Deborah A. Gears
Citation: Deborah A. Gears, (2012) "Corporate Wiki Conduct: A Study of Organizational Influences,
Emotion, and Motivation," Journal of Leadership, Accountability and Ethics, Vol. 9, Iss. 3, pp. 75 - 85
Article Type: Research paper
Publisher: North American Business Press
Abstract:
The development of Wikipedia illustrates the power of human collaboration in the absence of rewards,
recognition, and enterprise formalisms. Is it possible for wikis inside the corporate firewall to exhibit
volitional and collaborative knowledge development despite compensation, performance monitors,
rewards, and management controls? In this study, grounded theory methodology was applied to
understand corporate wiki participation behavior. Data collected through employee interviews and
journals were analyzed on a continuum through continuous comparative analysis. The analysis of
emotion, motivation, organizational influences, and participation behavior resulted in assertions that
explain wiki patterns of practice that serve to improve corporate outcomes.
